Articles

From Feeding Egos to Creating Strategies (Interview by JAD HAIDAR)

His talent for expression coupled with a genuine sense of self saw him chairing various roles within an industry struggling to find its identity. Unclouded by the pleasures of personal financial gain, he elected, to leave it behind by building something of sincere value netting himself unimaginable satisfaction. ArabAd sat with Ramsay Najjar, founder of Strategic Communication… more

Digital Advertises Our Tomorrow: The Future of Communication Is Here

abstract three dimensional representation of cyberspace and the internet. Photo Credit: Steve Johnson- Flickr.

The future of communication is here in the form of digital signage on buildings, blogs criticizing companies or lauding products, live television shows watched on mobile handsets and online avatar characters used to enter virtual web environments and interact with colleagues, friends and strangers. This stranger-than-fiction future may not have enveloped the Middle East yet, but in… more

Market Matrimony

Photo Credit: http://blogs.psychcentral.com

Market Matrimony Communications Consultants Advocate the Marriage Between Shareholders and Corporations. The wedding season has arrived this summer, which means not only fireworks, flowers, beautiful designer gowns, tuxedos and people spending half their salaries on wedding lists, but also pairs of souls bound for life, for better or for worse, for richer or for poorer, in sickness… more